Comments are split on this article -
but basically I agree with those that say that communication has and
always will be key. This generation will demand communication and
equity of ideas as never before – or they’ll just go out and build the
ventures that put the old bureaucratic corporations out of business (if
the government will allow what’s not working to fail). Here’s to the
next generation of better communicators and success for those that can
deal with the fact that real relationships can be nurtured online.
Gary Hamel’s Management 2.0 – WSJ.
What about you? Do you believe that “real”, valuable customer relationships can be nurtured, even grown, on-line? If you have seen it work, tell us about it – we’d like to share your success stories of nurturing customer relationships using Facebook, Twitter, blogs, or other social media with other small businesses.
