Restaurant & Food Service, Small Business Marketing, Social Media, Twitter

Use Twitter to Stay in Touch with Customers

0 Comments 13 September 2010

How to Twitter (and signage) to stay in touch with customers and prospects.

Want a free, easy way to keep customers “in the loop?” Use Twitter to connect – even with so-called – “non-Twitterers.”

1. Create a Twitter account for your business. (Want to know more about how to do this for optimum success? Check out our webinar.)

2. At every point of contact, let folks know to TEXT/SMS message: “Follow YourTwitterHandle” to 40404. That’s no quotes, the word FOLLOW,  a single space, then YOUR twitter handle. For example, if you were to follow me, you would text Follow ResultsRev to 40404.

3. Tweet out the insider info you’ve promised and it’ll get delivered, free of charge, straight to your customers and prospects cell phones.

I mean, what if the sign in this picture above instead said:

Shop Local. Text 40404

Follow MisterTAwards

It’s that easy… there’s really nothing else required of your customer or prospect AT ALL.

What are some other points of contact (besides exterior signage or billboards) where you can tell folks how to do this?

  • Events – handouts, signage or verbal instructions
  • Bag stuffers in your store
  • Check presenters in your restaurant
  • Point of sale signage
  • E-mail marketing, web site graphics, posts on your Facebook wall

There are endless opportunities – don’t miss them! This is a marketing tip that really is THAT easy…

Photo Credit: Seven_Null7

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About Marianna Chapman

For the past 15 years, Marianna Chapman has been creating game-changing big ideas resulting in big returns for dozens of businesses and communities across the U.S.

Today, Marianna and her team help business and non-profit clients at Big Idea Company, Inc., writes the Results Revolution blog, serves as Executive Editor for Eat Cities, LLC media outlets, and is a frequent speaker to national and regional conferences.

Marianna is a professional problem solver and rainmaker for hire.

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Entrepreneur.com
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Return on Behavior magazine
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Mississippi Business Journal
Greater Jackson Business
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