It’s a marketing strategy that works in any economic climate for any type of small business.

GO WHERE THE COMPETITION ISN’T.

Don’t go where they are – or where they can see you. Everything from billboards to Facebook Pages are public and easy to imitate. If your competition is in the lifestyle magazine – why bother? It’s expected of them anyway – they aren’t creative, and they settle for the status quo. What about you? Don’t be the competition – be yourself and stand out by going where the competition isn’t – or doesn’t dream of being. It’s simple. And it works.

So what about you and your small business?

Can you mingle in groups on-line or off-line and sell stuff in places that your competition doesn’t even know exists?

Can you go straight into your customer’s homes, lives, places of business – and sell stuff – without the competition knowing?

Can you pursue cooperative marketing partnerships with other businesses, do e-mail marketing, use store signage and customer loyalty offers… to outsmart your competition and gain marketshare – right under their noses?

What have you done lately to outfox the competition? What will you do tomorrow to do it again?

Photo Credit: stuartpilbrow

Jackson, MS, May 21, 2010 – On Tuesday, May 25, one of our nation’s top real estate agents, Libbi Logan will be our guest on ResultsRevTV at Noon CDT on the ResultsRev Ustream channel (http://www.ustream.tv/user/resultsrev). Logan will share her marketing experiences and insights gained from starting and growing a real estate business during an economic downturn.

In 2009, Libbi Logan, a 2008 REALTOR™ Magazine “Top 30 Under 30 Realtor” in the n

ation, partnered with three other broker/realtors to start Cleveland, Miss. based Partnership Properties (http://www.partnershipprop.com). Despite a shaky national economy, the group has prospered greatly since its start.

Logan is a Mississippi-licensed agent/broker and small business partner an independently owned and operated real estate agency. She is a graduate of the Bolivar County Chamber Leadership Class of 2002 and a Graduate of the Mississippi Association of Realtors LeadershipMAR of 2004. She is former president of the Cleveland Board of Realtors and former chair of TEAM Cleveland, Cleveland’s Main Street/downtown redevelopment initiative. Currently, she is chair of Community Development for the Cleveland/Bolivar County Chamber of Commerce, and she has maintained multi-million dollar sales level since 2002.

In this episode of ResultsRevTV, we’ll talk to Logan about she works with several business partners to achieve success, how they market to win in a down economy, and how they manage to maintain such a high level of cu

The agents at Partnership Properties work together to bring success to their real estate clients.

stomer loyalty for their business.

ResultsRevTV is a weekly 30-minute broadcast featuring a successful small business owner interview. Small business owners and managers from across America tune in each w

eek to learn helpful advice from the marketing experience of other successful small business owners. ResultsRevTV is one initiative of the Results Revolution project.

The Results Revolution is a nationwide initiative seeking to create strong economies based on locally owned & operated small businesses. We encourage consumers to shop local, equip local independent small businesses to do effective marketing, and facilitate networking in the local business community. The Results Revolution was founded by small business marketing experts Marianna Hayes Chapman and Andy Chapman. Learn more at www.resultsrevolution.com or www.facebook.com/resultsrev.