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Advertising, Customer Demographics, Customer Retention, Customer Service, Getting Results, Local Business Marketing, Marketing, Restaurant & Food Service, Restaurant Marketing, Retail, Small Business, Small Business Goals, Small Business Marketing, Small Retail Business, Smart Strategy, Strategic Plan

How to Hold a Great Sale (And Still Make a Profit)

0 Comments 01 January 2012 by Marianna Chapman

January. For retailers, it’s cold not just outside, but indoors when it comes to moving the stock off the shelves. After the Christmas-buying sprees, most shoppers are back at home cooling their heels while retailers try to entice them back out to buy. The one stand-by many local store owners turn to is holding big [...]

Uncategorized

I Know the Best Investment for Your Money.

1 Comment 27 September 2011 by Marianna Chapman

Where do you look these days to find good returns for your money? Do you have investments that pay big returns in this current economic climate? What sort of return do you consider “good”? I talk to a LOT of business owners in my line of work. Over the past fifteen years, I’ve noticed two [...]

Facebook, Press & Accolades, Smart Strategy, Social Media

What Does the Facebook Announcement Mean to Your Business?

0 Comments 24 September 2011 by Marianna Chapman

On Thursday, Facebook announced major changes to the platform that we all know – and hardly love. Through the wonders of modern technology (thank you, C Spire), I watched the entire presentation through streaming video, from my car, while Andy drove. An hour or so later, my summary and comments went to the media in [...]

Advertising, Inspiration, Promotional Ideas, Retail

How to Make Your Photos Look Magazine-style Pro

0 Comments 24 September 2011 by Marianna Chapman

A client of mine sent me this magazine clipping from a recent edition of Lucky Magazine a few of days ago. He loved the layout and educational nature of this photo editorial. Lately, we’ve been spotting more and more of these types of presentations in off-line magazines and retail web sites lately. But did [...]

Downloads, For Main Street or Downtown Programs, Marketing, New Media, Small Business Marketing, Speaking

Resources for Growing Your Downtown with New Media Marketing

0 Comments 15 September 2011 by Marianna Chapman

Below you will find some great resources on New Media Marketing from my recent speaking engagement in Heritage, Ohio. The Case for a New Approach to Marketing View Video Your Marketing Toolbox This PDF download lists the various tools that you’ll want to put in your marketing toolbox to have the ready for upcoming promotions [...]

Marketing, Measuring Marketing, New Media, Smart Strategy, Social Media, Video and YouTube, Viral Marketing

The Shocking Truth about Online Video

2 Comments 15 August 2011 by Marianna Chapman

It’s time to consider using video to market your business. It doesn’t matter what size business you have, video is now an affordable and most importantly, effective, tool that can improve sales significantly. The following statistics about marketing with online video using video sharing sites should make you think twice about ignoring this powerful marketing [...]

Attitude and Success, Blogging, E-mail Marketing

What the Future Holds

0 Comments 12 May 2011 by Marianna Chapman

From time to time, I update the readers of this blog on the goings on of the blog and our other business interests. It’s been quite some time since I’ve made such a post, so here goes… This morning I was considering that next year (2012) will be the 10-year anniversary of my blogging on [...]

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Talking Points

2 Comments 15 August 2011 The Shocking Truth about Online Video
2 Comments 04 March 2011 How to Identify Your Niche Customers
1 Comment 11 May 2011 Being Human in Business… Works
No Comments 12 May 2011 What the Future Holds
No Comments 08 March 2011 Revolutionary Promo Ideas is LIVE!
No Comments 16 April 2011 Pulling Up Weeds
No Comments 01 January 2012 How to Hold a Great Sale (And Still Make a Profit)

About Marianna Chapman

For the past 15 years, Marianna Chapman has been creating game-changing big ideas resulting in big returns for dozens of businesses and communities across the U.S.

Today, Marianna and her team help business and non-profit clients at Big Idea Company, Inc., writes the Results Revolution blog, serves as Executive Editor for Eat Cities, LLC media outlets, and is a frequent speaker to national and regional conferences.

Marianna is a professional problem solver and rainmaker for hire.